Three-Step Process.
Greg works with Franchisees who require ongoing help with their sales objectives, sales process and sales performance levels. With one main goal to help move away from one-off transactional sales, to a sales approach that helps increase sales activity and build long-term relationships with new and existing customers.
1. Audio or video CALL
30 minute phone call to connect and answer a short 10 question survey. Followed by deciding to continue the conversation at your business.
2. ON SITE meeting
Face to face meetings often help to determine if both parties will be the right fit to work together. Along with discussing the current sales results.
3. sales training quote
Once Greg has a clear understanding of where you are at and where you want to improve, a formal quote and presentation will be provided.
Are you a Franchisee?
Greg works with many franchise owners who need help with training their sales manager and staff. Greg will identify where the business can improve and provide hands on sales training. From helping with telephone calls, follow up work, sales quotes, to getting out on the road and assisting with sales presentations.
Are you a Franchisor?
Greg also works with many Franchisors helping in many business areas such as; Review of current sales process. Review of target audience. Recommended sales process action plan. Month and year targets and KPI’s. Management sales training. Mystery Shopping and Satisfactions Surveys.
TESTIMONIALS
Proven Success
Greg is totally dedicated to helping us to grow our business and increase our customer base. His enthusiasm for sales and marketing initiatives contributed to the fast increase in sales and to the success of Speedy Signs East Tamaki.
Brent Neighbour
Speedy Signs – East TamakiGreg Longstaff is what Gladwell, author of Tipping Point, would call a Maven. “A trusted expert in his particular field, who seeks to pass knowledge on to others.” I have know Greg for many years and he is always happy to share his knowledge.
Brenda Cowles
Franchise Association Of New ZealandGreg was an amazing franchise mentor who gave us good ideas and effective sales training to help grow our business. He was a fantastic support for our franchise business and became a very good friend. Highly recommended.
Ricky-Ann Gold
Swimart GreenlaneFranchise Clients.
Greg works with managers and sales staff who appreciate on-going business advice, sales training and performance reviews. Weekly or monthly sales training sessions deliver the best results. There is no long-term contract and we can work with you for one month or our most popular services are our 3 month and 6 month packages.
Meet Greg Longstaff – Franchise Mentor, Auckland, New Zealand.
Greg works with Franchise Systems who require ongoing help with their sales objectives, sales process and sales performance levels. With one main goal to help move away from one-off transactional sales, to a sales approach that helps increase sales activity and build long-term relationships with new and existing customers.

Meet Greg Longstaff
Franchise Mentor, Auckland, New Zealand.
Greg can help both franchisors and franchisees. Providing a full range of sales training services across the franchise industry. Franchising is a complex industry, however, with years of hands-on experience, Greg is well-equipped to give sound advice and support. He can also help overseas franchise owners expand to Australia.
Franchise Services.
Greg will work with you to assess your sales process, performance levels and strengths and weaknesses. This will provide an opportunity to step back and help identify where to improve. Greg can also help you to go from working in your business to working on your business. With a key focus to target opportunities for growth, identify potential performance improvements, and to see if your company culture is working for you or against you.
Franchisee Sales Training
- Create a goal-driven sales approach that showcases your franchise’s best work.
- Help identify how to convert more sales, cross-sell and upsell.
- Improve your sales team skills at every stage of the sales funnel including: potential customer prospecting, enquiry qualifying, quoting, sales meetings, negotiating and closing techniques.
- Build a S.M.A.R.T marketing strategy (Specific, Measurable, Attainable, Realistic, and Timely).
Franchisee Mentoring
How often did you feel you rarely had adequate training with many of the job roles you had when you were in the beginning years of your professional career? If only you had an experienced co-worker of business coach to help you learn faster… You would have saved many months on a steep learning curve and also delivered faster results. Greg is an experienced business sales professional, sales coach and mentor.
Franchisee Management Training
Some franchisors do not provide enough management training for managers nor do they address concerns expressed by franchise owners. Generally a lot of the franchisor focus is solely on the franchise system operational procedures and guidelines. Greg can help both the franchisor and franchisee work better and smarter together.
Franchisee Mystery Shopping
There are over 630 franchise systems in New Zealand and over 37,000 operating units. Franchising employs over 120,000 people with 59% of them being employed on a full time basis. As a franchisor or a franchise unit owner, how do you know if your franchise customers are getting a five star service? The most effective solution is to gather important business data by starting a franchise mystery shopping program.
Franchisee Satisfaction Survey
A well executed franchisee satisfaction survey, will deliver the following objectives:
- Survey tools for measuring franchisee satisfaction.
- Using survey results to identify areas of franchise system strength and weakness.
- Setting priorities, evaluating initiatives and benchmarking progress with survey data.
- Using testimonials from franchisees about success stories, franchise business growth and franchisor support.
- Effective use of satisfaction survey data in franchise development.
Sales Performance Review
A sales performance review program can be implemented by Greg (in an impartial manner). And in conjunction with the sales manager or franchise unit owner. With the aim to ensure the sales staff feel supported and not criticized negatively. This program will help measure sales productivity, goals, performance, and professional development opportunities of each sales person.